Prime Hospitality Group Welcomes Pure Rooms to Three Iconic Hotels

This fall, Prime Hospitality Group is taking guest wellness to the next level. Starting back in September, three of their standout hotels debuted Pure Rooms, creating a cleaner, healthier, and more refreshing stay for travelers. With these new offerings, Prime Hospitality continues its commitment to luxury, comfort, and care for every guest.

What Are Pure Rooms:

Pure Rooms are specially treated rooms designed to promote wellness through purified air, hypoallergenic surfaces, and a fresher environment. Each room undergoes a 7-step  process, removing up to 99.99% of allergens, bacteria, and viruses. For guests, that means better rest, easier breathing, and a healthier travel experience.

The Prime Properties Offering Pure Rooms:

· Playa Largo Resort & Spa – Key Largo, FL:

Tucked along the sparkling waters of Key Largo, Playa Largo is a tropical escape like no other. From white sand beaches and luxury spa experiences to water sports and gourmet dining, the resort balances relaxation with adventure. Adding Pure Rooms ensures that guests can now enjoy the Florida Keys with the peace of mind that comes from a purified, wellness-focused environment.

· Art Ovation Hotel – Sarasota, FL

Creativity comes alive at Art Ovation, located in the heart of Sarasota’s arts district. Guests can enjoy rotating gallery exhibitions, in-room sketchbooks, and rooftop dining with a view. With the addition of Pure Rooms, Art Ovation blends culture and wellness, giving guests a unique opportunity to recharge both body and mind.

· Hilton Aventura Miami – Aventura, FL

This modern Hilton is perfectly situated between Miami’s vibrant city life and the upscale shopping of Aventura. With sleek design, a rooftop pool, and convenient access to both beaches and business, it’s a favorite for leisure and corporate travelers alike. Pure Rooms provide a healthier space to unwind after a day of meetings or Miami adventures.

A Step Toward Healthier Hospitality:

By introducing Pure Rooms at these three properties, Prime Hospitality Group is redefining what it means to travel well. Whether you’re seeking a tropical escape, an artistic retreat, or a city getaway, you can now experience the comfort of a room designed with your health in mind.